INSIGHTS

Startup Finance. Made simple.

Knowledge for founders who take numbers seriously

from CFOs who live it every day.Von CFOs, die es täglich leben

PODCAST Startup CFO InsightsStartup EVENTS

Investor-ready. Data-driven. Fast.

Startup Finance. Made simple.

Insights for founders who take the numbers seriously—from CFOs who live and breathe them every day.

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Business Model Evolution

Business Model Evolution

Every generation of business leaders has faced the same fundamental question: why do some companies endure while others — once dominant — suddenly disappear? The answer does not always lies in poor products or inefficient operations. More often, it lies in a failure...

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How to Craft a Winning Equity Story

How to Craft a Winning Equity Story

When it comes to convincing investors to back your vision, numbers alone won’t cut it. Financials are critical — but without a compelling narrative to tie them together, even the strongest business plans can fall flat. That’s where your Equity Story comes in. An...

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How to Craft a Winning Equity Story

How to Craft a Winning Equity Story

When it comes to convincing investors to back your vision, numbers alone won’t cut it. Financials are critical — but without a compelling narrative to tie them together, even the strongest business plans can fall flat. That’s where your Equity Story comes in. An...

Business Model Evolution

Business Model Evolution

Every generation of business leaders has faced the same fundamental question: why do some companies endure while others — once dominant — suddenly disappear? The answer does not always lies in poor products or inefficient operations. More often, it lies in a failure...

read more
How to Craft a Winning Equity Story

How to Craft a Winning Equity Story

When it comes to convincing investors to back your vision, numbers alone won’t cut it. Financials are critical — but without a compelling narrative to tie them together, even the strongest business plans can fall flat. That’s where your Equity Story comes in. An...

read more
How to Invest in Startups

How to Invest in Startups

When investing in start-ups, the question of the valuation of the start-up and the amount of the investment very quickly arises. The cash-on-cash valuation offers a pragmatic valuation tool in such situations.

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Pre-Money & Post-Money Valuation

Pre-Money & Post-Money Valuation

Pre-money and post-money evaluation play a central role during fundraising.

Our valuation calculator, instructions and case studies provide the ideal introduction to this topic.

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Startup CFO Insights - Podcast

Financial Knowledge for Entrepreneurs – compact, practical, and to the point.
Listen now on Apple Podcasts

Build. Fund. Scale.

Startup Events – Selected by the CFO

The most important dates for founders, investors, and the startup community.

June 2026
17 - 18 June
All Day

Köln: TechRiders Summit 2026

July 2026
08 - 10 July
All Day

Berlin: WeAreDevelopers World Congress 2026

September 2026
16 - 17 September
All Day

Berlin: BIG BANG KI FESTIVAL 2026

November 2026
11 - 12 November
All Day

Frankfurt: THIS IS MARKETING 2026

17 - 18 November
All Day

Köln: Digitale Leute Summit 2026

26 November
All Day

Frankfurt: IMPACT FESTICAL 2026

No event found!